CRASH: If OpenAI’s huge losses sink the company, is our economy next?
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The bid to save OpenAI
OpenAI is currently looking into several potential revenue streams to turn its financial woes around. There’s no telling which ones will pan out quite yet, but these are the options we know so far:
For-profit restructure
When OpenAI first emerged, it was a nonprofit company with the goal to improve humanity through generative AI. Fast-forward to October 2025 — OpenAI is now a for-profit organization with a separate nonprofit group called the OpenAI Foundation. While the move will allow OpenAI’s profit arm to increase its earning potential and raise vital capital, it also received a fair share of criticism, especially from Elon Musk, who filed a lawsuit against OpenAI for reneging on its original promise.
A record-breaking IPO
Another big perk of its new for-profit restructure, OpenAI now has the power to go public on the stock market. According to an exclusive report published by Reuters in late October, OpenAI is putting the puzzle pieces together for a record-breaking IPO that could be worth up to $1 trillion. Not only would the move make OpenAI a publicly traded company with stock options, it would also give it more access to capital and acquisitions to further bolster its products, services, and economic stability.
Ad monetization
Online ads are the lifeblood of many online websites and services, from Google to social media apps like Facebook to mainstream media and more. While AI platforms have largely stayed away from injecting ads into their results, OpenAI CEO Sam Altman recently said that he’s “open to accepting a transaction fee” for certain queries.
In his ideal ad model, OpenAI could potentially take a cut of any products or services that users look for and buy through ChatGPT. This structure is different from how Google operates, by letting companies pay to bring their products to the top of search results, even if the products they sell are poorly made. Altman believes that his structure is better for users and would foster greater trust in ChatGPT.
Government projects and deals
While Altman recently denied that he’s seeking a government bailout for OpenAI’s financial troubles, the company can still benefit from government deals and projects, the most recent one being Stargate. As a new initiative backed by some of the biggest players in the AI space, Stargate will give OpenAI access to greater computing power, training resources, and owned infrastructure to lower expenses and increase the speed of innovation as they work on future AI models.
If OpenAI fails …
While OpenAI has several monetization options on the table — and perhaps even more that we don’t know about yet — none of them are a magic bullet that’s guaranteed to work. The company could still collapse, which brings us to our question at the top of the article: What happens to the generative AI market if OpenAI fails?
In a world where OpenAI fizzles entirely, there are several other platforms that will likely fill the void. Google is the top contender, thanks to the huge progress it made with Gemini 3, but Meta, xAI, Anthropic, Perplexity, and more will all want a piece.
That said, OpenAI isn’t the only AI platform struggling to make money. According to Harvard Business Review, the AI business model simply isn’t profitable, largely due to high maintenance costs, huge salaries for top AI talent, and a low-paying subscriber base. In order to keep the generative AI dream alive, companies will need a consistent flow of capital, a resource that’s more accessible for established companies with diverse product portfolios — like Google and Meta — while the new companies that only build LLMs (OpenAI and Claude) will continue to struggle.
At this stage in the AI race, there’s no doubt in my mind that the whole generative AI market is a big bubble waiting to burst. At the same time, AI products have been so fervently foisted on society that it all feels too big to fail. With huge initiatives like Stargate poised to beat China and other foreign nations to artificial general intelligence AGI, the AI race will continue, even if OpenAI no longer leads the charge. If I were a betting man, though, I would guess that someone important finds a way to keep Sam Altman’s brain child afloat one way or another, even as all signs point toward OpenAI spending itself out of business.
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